Hello

I’m Niroshan Valentine

I am a passionate and results-driven marketing professional with a strong background in web design, social media management, content creation, and marketing strategy. My dedication to delivering exceptional results, combined with a creative mindset, has enabled me to successfully lead and execute various projects.

My skills and Expertise

1. Website Design and Development

Skills and Tools Used

Wix, Wordpress, Squarespace, EditorX, Canva, Google Analytics, Figma, Design Thinking, HTML/CSS, Graphic Design, Adobe Illustrator.

2. Social Media Management

Point Break

MAE

Ramraj

Zostel

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What I do

Client Portfolio: Manage social media channels for diverse clients and projects.

Strategy Development: Create and execute comprehensive social media strategies tailored to each client's unique business goals and target audience.

Engagement Boost: Successfully increased client's social media engagement by 237% on average, resulting in enhanced brand visibility and customer interaction.

Scheduling and Automation: Utilize marketing automation tools like HubSpot, Hootsuite, and Buffer to streamline content scheduling, track performance, and ensure consistent posting.

Performance Analysis: Conduct regular social media audits to analyze key performance metrics, identify trends, and refine strategies for improved engagement.

Audience Engagement: Foster meaningful interactions with the audience through timely responses to comments, messages, and mentions, cultivating a loyal and engaged community.

Training and Guidance: Provide training and guidance to team members and clients on effective social media management practices, ensuring everyone was equipped with the latest tools and techniques.

Skills and Tools Used

Content Strategy, Community Engagement, Data Analytics, Trend Analysis, Target Audience Profiling, Creative Copywriting, Influencer Collaboration, ROI Assessment,

Social Media Scheduling: Hootsuite, Buffer

Analytics: Google Analytics, Socialbakers

Graphic Design: Canva, Adobe Creative Suite

Social Listening: Brandwatch, Mention

Content Creation: Canva, Adobe Spark

Influencer Identification: BuzzSumo, Upfluence

Advertising: Facebook Ads Manager, Google Ads

3. Content Creation

What I do

Versatile Content Generation: Craft engaging Blog Articles, Press Releases, Email Campaigns, and Social Media Posts for diverse audiences and platforms.

Audience-Centric Approach: Tailor content to target audiences to maximize impact and resonance.

Creative Writing Expertise: Utilize creative writing and editing skills to produce compelling narratives that captivate readers.

Brand Alignment: Ensure content aligns seamlessly with brand voice, values, and messaging, maintaining brand consistency.

SEO Optimization: Optimize content to rank effectively on search engines and drive audience engagement.

Performance Tracking: Monitor content performance, analyze key metrics, and adjust strategies continually for optimal results.

Skills and Tools Used

Content Strategy, SEO Optimization, Audience Research, Storytelling, Persuasive Writing, Editing and Proofreading, Visual, Content Creation, A/B Testing, Brand Voice Consistency, Content Calendar Management

Content Management Systems (CMS): WordPress, Joomla

SEO Tools: Moz, SEMrush

Keyword Research: Google Keyword Planner, Ahrefs

Graphic Design: Canva, Adobe Creative Cloud

Email Marketing Platforms: Mailchimp, Constant Contact

Social Media Scheduling: Hootsuite, Buffer

Analytics: Google Analytics, Google Search Console

Editorial Calendar: CoSchedule, Trello

Collaboration: Google Docs, Slack

4. Graphic Design

5. Marketing

What I do

Strategic Planning: Develop and execute marketing plans aligned with business goals and objectives.

Market Insight: Conduct comprehensive market research and competitor analysis to inform data-driven strategies.

ROI Optimization: Continuously track and analyze campaign performance metrics, adjusting strategies for optimal results.

Cross-Functional Collaboration: Work closely with cross-functional teams to ensure seamless execution of marketing initiatives.

Digital Marketing Expertise: Leverage digital tools and platforms to create and implement effective marketing strategies.

Creative Campaigns: Develop creative and impactful marketing campaigns that resonate with target audiences.

Data-Driven Decision-Making: Utilize analytics and insights to make informed marketing decisions and maximize ROI.

Skills and Tools Used

Marketing Automation Platforms, Project Management Software, Content Calendars, Market Research Tools, Competitor Analysis Tools, Analytics and Reporting Software.

Looking forward to working with!

Connect with me